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Etro produces men's and women's clothing collections, and other collections that include accessories, fragrances and home furnishings.
The maison is famous for its paisley designs, which began producing in 1981.
The Etro Man collections have been presented over the years through conceptual fashion shows, such as that of Autumn-Winter 03 in which the guests attended the parade in a vintage train that traveled to two stations in Milan.
The paisley motifs are the most iconic items of the fashion house. Another characteristic article is the "cooked" shirt, which is cooked with blackberries or other ingredients to produce the desired effect.
The Etro Woman collection was launched in 1991. That of the Spring-Summer 2016 presented in Milan was commented by Angelo Flaccavento as a collection that "show [and] off the savoir-faire of her ateliers", focused on the theme of "ballet" ", And that it is oriented towards a lighter direction than the past seasons, so" everything had a charming, undone quality that looked appealing and felt new. "
The maison also offers a collection of fragrances, which refers to the concept of old perfumery, as well as lines for personal care, travel accessories, leather goods, eyewear, footwear, jewelry, and homewear.
In 2014 the first Etro Home store was inaugurated in Milan during the furniture fair.